This creates a lock-in effect, particularly in group chats where most participants have an iPhone. Messages between two iPhones appear in blue bubbles. Since its iMessage already offers all the modern features that RCS brings, it distinguishes Android users by showing text messages in green bubbles. However, adopting RCS also means Apple would lose its lock-in effect. Currently, messaging between Android and iOS relies on the outdated SMS standard. It brings modern features such as typing indicators, read receipts, support for large files, and more. Of course, RCS would make text messaging more interoperable between Android and iOS, thus benefitting iPhone users. The iPhone maker has been reluctant to adopt RCS because it doesn’t stand to gain much from it. Because RCS, or Rich Communication Services, is pretty much already standard on Android. We hope every device maker gets the message and adopts RCS, making texting better for every smartphone user.” This is Google’s latest dig at Apple regarding RCSīy “every device maker,” Google means Apple. “RCS is the modern industry standard for messaging, and it’s already been adopted by most of the industry. “When it comes to text messages, Pixel uses RCS for enhanced media sharing and end-to-end encryption,” said Google’s Brian Rakowski while introducing new messaging features on the Pixel 7 series onstage ( via). It expectedly didn’t take Apple’s name, but the reference was obvious.
This time around, it was in front of hundreds of spectators at its Made by Google event last week, and millions more watching at home. The company has taken another subtle dig at Apple for the lack of RCS support on iPhones.
0 kommentar(er)
